The station, operated by students at Clayton High School, was assigned the 88.1 frequency and signed on May 28, 1968, after several years of planning. It operated with 10 watts of power until the late ’80s, when the F.C.C. forced the school district to divest itself of the frequency unless it could meet minimum requirements for operational hours.
KSD-TV-AM have moved into a new $1,000,000 home in downtown St. Louis. The building, formerly the mechanical annex of the Post-Dispatch, was extensively remodeled for the stations, which occupy the first two floors. The newspaper vacated the building two years ago. The new studios are among the most modern in the Midwest, according to General Manager Harold Grams.
(Originally published in the Ad Club Weekly 11/26/1962).
The first new FM station in the metropolitan area since 1955 signed on the air Tuesday, December 22, 1959.
Transmitting on 96.5 megacycles from the Continental Building at Grand and Olive in midtown St. Louis, the daytime transmission of KADI duplicates radio station KADY, which has served the St. Louis area from St. Charles since April, 1958. The new station in concert with KADY will program an hour of stereophonic broadcasting daily, except Sunday, when the two stations will program stereophonic music from 1:00 p.m. until 4:30 p.m.
(Originally published in the Ad Club Weekly 12/28/1959).
Radio Station KXOK has purchased a 2 1/2 acre tract in midtown St. Louis as the new site of its studios and offices. To be known as “Radio Park,” the location fronts on the east side of Kingshighway Memorial Boulevard facing Sherman Park, and extends from Warwick Avenue on the north to Aldine Place on the south.
A two-story brick, concrete and steel office building on the property which contains over ten thousand square feet of floor space is being completely remodeled to provide new and larger quarters for the KXOK studios and offices.
The plans provide for engineering, program and continuity departments, studios, control rooms, news room, music library and business office on the first floor, and sales, traffic and executive offices on the second floor.
(Originally published in the Ad Club Weekly 8/8/1955).
Completion of the staff of KSTL, new 1,000 watt station on 690kc in St. Louis, Mo., was announced this week by General Manager Frank E. Pellegrin. The station expects to take the air June 1.
Studios and offices of KSTL are in the American Hotel, 7th Street at Market, St. Louis. The transmitter and tower are at 999 South 6th Street, East St. Louis, Ill. Raytheon transmitting and studio equipment and a 352 foot Wincharged tower are in use.
Program policy calls for KSTL to be “the good music station for St. Louis,” Pellegrin said. Pointing out that the station will carry no hillbilly or “hot jive” programs, he added that “at the other extreme we will not be too high-brow or long-hair. We intend, however, to program the station chiefly with good ‘middle-of-the-road’ music, with accent on melody rather than novelty.”
The station will also feature a “less yakity yak” policy, he said. “We will not have any disc jockeys as such. Our announcers will introduce the programs and musical numbers with a minimum of chatter.”
A series of “salute” broadcasts from other stations throughout the country and from national, state and local dignitaries is planned for the opening day’s ceremonies.
(Originally published in the St. Louis Advertising Club Weekly 5/31/1948).