Ed Wilson Had the Franchise On Folksy

Ed Wilson was big in St. Louis radio for a number of years. And he was very big in person too, tipping 300 pounds at several points in his life.

When he joined KWK radio May 25, 1942, the country was involved in a far-away war. He had been heard previously over one of the NBC networks broadcasting from WLS in Chicago. His friendly, folksy patter kept his listeners in the St. Louis area company as he broadcast from the KWK studios in the Chase Hotel. Spinning records was always an integral part of his radio shows, but Wilson’s signature trait was his ability to talk with his listeners, just as though they were sitting across the kitchen table from him. Under the ownership of the Convey family, KWK had long been a radio staple in the market, providing a variety of entertainment. Wilson’s personal approach was a perfect fit.

And in the pre-rock-and-roll days, his popular music had its share of young listeners, as well as housewives. In 1957, that appeal to youth was instrumental in his being hired as the first host of KSD-TV’s “St. Louis Hop.” His TV career was short-lived, but it was a stepping stone to his next radio gig, KSD, which he joined in August of 1958.

And then something happened. Ed Wilson was bitten by the wandering bug. It’s not known why he came to the conclusion he did, but Wilson decided it was time to make his move in 1960 to head for Hollywood. He and KSD reached an agreement whereby Ed would record his program in California and put the tapes on a plane, assuring St. Louis delivery in time to be aired the following day. It was an arrangement that was bound to fail, and when it did, Ed Wilson’s voice left the St. Louis airwaves.

As Globe-Democrat TV-Radio editor Pete Rahn wrote, “Personally, I’m sorry to hear that the familiar voice of Ed Wilson will no longer be coming into our homes and autos…Like him or not, you must agree that Wilson’s shows were always high class. Pleasant music and chatter. Maybe a bit old hat at times, but always clean.”

Within a couple years the Wilson family was back in St. Louis, the California effort having failed. He joined WIL in 1962, quitting two years later when management changed, making a move to WEW. After six years there he returned to WIL, a job he held until his death from a heart attack in February of 1975.

In his nearly 30 years in St. Louis radio, Ed Wilson wisely cultivated a lucrative side income stream doing voiceover work for commercials. He also tried his hand at early syndication of radio features, but the reality was that Ed was appreciated for what he did in St. Louis radio and never caught on outside of the market.

At one point while at KWK, he received over 16,000 listener letters in one week. His local programs produced direct results for his advertisers, and in the business of radio, that is what really mattered.

Noted Foreign Correspondent Joins KMOX News Staff

Newsman by heritage as well as training and experience is John McCutcheon Raleigh, author, foreign correspondent, and new KMOX news reporter and analyst. Raleigh is heard on KMOX’s “Headline Highlights” broadcast Monday through Saturday, 7:45-8:00 a.m., and Sunday through Friday at 12 noon. The former is sponsored by the Griffin Manufacturing Company and Bond Clothing Company while the noon commentary is presented in behalf of Planter’s Peanuts and Peter Paul, Inc.

Born in Helena, Montana, Raleigh attended Purdue and Columbia Universities, after which he did free-lance magazine articles, short stories and radio scripts, later joining the foreign staff of several prominent newspapers.

When the war broke out, Raleigh went to the front with the German armies, presenting international broadcasts as well as continuing his newspaper reporting. He made a careful study of the German army, its organization, its guarded military secrets, and its weaknesses. One of the reports he later made regarding this military machine was used as a supplementary textbook in military courses in this country.

Raleigh also delved deep into the home life of the German people, learning their problems, the truth about the food stored away, the graft and cruelty, the deeds of the SS, its creed and code in Poland, Czechoslovakia, and in Germany itself. This intensive study resulted in the keen insight into Germany revealed in his book, “Behind the Nazi Front,” and in such magazine articles as the Saturday Evening Post’s “Your Son Will Not Return! Heil Hitler!” and Readers Digest’s “Eye Witness Brutality.” A similar study of events in the Pacific led to another book about that area, “Pacific Blackout,” when Raleigh later went to that theater of operations.

Raleigh was CBS correspondent in Bavaria, Java, as well as head of the United Press Bureau in the Netherlands East Indies. Early in January, 1942, he was assigned to Darwin, Australia, and as the war progressed, his reports emanated regularly from Sidney, Melbourne, and from General MacArthur’s headquarters, to which he was attached.

Raleigh’s news career has carried him to the exciting, event-packed areas of the world. In Europe, he watched the ebb and flow of the battle for Gydnia, entered Warsaw where he met and talked with Hitler, was one of two American correspondents detained by the Gestapo in Munich the day after the Burger Kraukeller (beer hall) explosion there. In Shanghai, he served as a member of the Shanghai Volunteer Corps when the Japanese were starting their pre-war “bombing incidents,” was in Hongkong and Amoy, China; in Manila; in Tarakan, Borneo; Palembang, Sumatra; Singapore, Surabaya, and countless other centers of news activity.

Raleigh’s postwar career centers around an intense study of world developments, built upon the intimate knowledge he has of countries. He is a man who lives his work and consequently is in great demand as a public speaker. In 1945, he spoke before 23 groups ranging from 25,000 people gathered at Wold Chamberlain Field for Army ATC ceremonies, to Rotary Clubs and school graduation exercises.

(Originally published in KMOX Mike 12/1946)

Former Vocalist, Actor, Announcer, Now Ace KMOX Newsman

One of KMOX’ newest and most versatile personalities is Rex Davis, news reporter and analyst on the regular evening edition of “KMOX World News,” Monday through Saturday, 5:00 – 5:15 p.m., and the late evening commentary, “Rex Davis Views the News,” 10:05 – 10:20 p.m. Monday through Friday. The Tuesday, Thursday and Saturday versions of the former are sponsored by Studebaker Corp. while the nighttime commentary is presented in behalf of Standard Oil Dealers.

A veteran of fifteen years in radio, 35-year-old Rex Davis began his career as a singer and eventually his vocal talents were heard on the Columbia Network. Prior to his entry into radio in 1931, he had studied at both the Cincinnati Conservatory of Music and the Cincinnati College of Music, occasionally appearing on musical programs over Cincinnati stations.

During one of these engagements a friend suggested that he take up announcing, which he did, starting on Station WCPO where his duties included everything from spinning records, to news shows.

It was during the great flood of 1937 that Rex Davis’ career as a newsman really began. During this emergency, WCPO, because of its good fortune in being on an emergency power loop, was for quite a time the only station in Cincinnati on the air. For two weeks he lived in the editorial rooms of the Cincinnati Post, broadcasting flood bulletins of every nature. This work won for him a position on the news staff of WCKY, where he remained from January, 1937, until joining KMOX in February, 1946. During his stay at WCKY, he was Chief Announcer and Program Director for two years – and News Editor for the remaining six. For eight straight years, in addition to other news shows, Rex Davis broadcast a daily quarter-hour news program at 8 a.m.

(Originally published in KMOX Mike 3/1946).

Blandwagon Artist True Showman

One of radio’s busiest and most successful entertainers is Al Bland, veteran KMOX comedian, dialectician, philosopher and creator of the highly amusing “Blandwagon.” Patterned after the highly successful show of the same name which Bland created and broadcast for seven years in Cincinnati, The Blandwagon is heard each afternoon, Monday through Saturday at 3:45 p.m. over KMOX.

This daily quarter-hour program of recorded hit songs of the day is interspersed with the homey wit and philosophy of Al Bland and the fun-provoking figment of his own imagination, “Mose,” the mythical studio janitor.

A versatile emcee, comedian, actor and accomplished dialectician, Al Bland is a veteran of 18 years in radio, the last three spent on station KMOX. Formerly he appeared on Stations WCMI, WPAY, WKRC, WMAL and WCKY, where he was program director for more than two years. Since joining KMOX, he has been featured on such programs as “The Old-Fashioned Barn Dance,” “Al Bland and the Ranchers,” and “Open House” (formerly “Breakfast at the Park Plaza”). Prior to the creation of “The Blandwagon,” he broadcast the popular “KMOX Victory Panel,” a popular late night-time feature.

(Originally published in KMOX Mike 1/1946).

 

KMOX Feeds CBS Western Network

Beginning Thursday, February 1, [1934] KMOX began feeding the western portions of CBS sustaining network four hours weekly of all-star programs from Monday to Saturday between 5:15 and 7:30 p.m. These features will include some of the best programs at the station and will go to the West and Southwest network.

Some of the new programs to be heard during these hours will be “And the Crown Roared,” a sport feature with France Laux at the helm; Russell Brown with the Harmonettes – a girl trio; Eddie Dunstedter and his band; “Songs at Eventide” with Pearl Boyer; “The Three of Us” and orchestra; Tom Baker, Tenor; and Diane Craddock with her orchestra.

Most of these programs will not be heard through KMOX because of commercial broadcasts at the time they are scheduled, but they will go to CBS outlets in Colorado, Indiana, Oklahoma, Texas, Kansas and South Dakota, with the list varying from week to week.

(From KMOX, the Voice of St. Louis newsletter, 2/13/1934).

Mr. Benson’s Station Or the Star’s?

It was a Saturday night, January 31, 1925. Radio, though becoming more common, was still in its infancy. In St. Louis, the St. Louis Post-Dispatch owned a station. So did St. Louis University, Stix, Baer & Fuller and Concordia Seminary. It was only natural that another newspaper might want to generate some publicity.

So the St. Louis Star reached an agreement with the owners of WIL, Benson Broadcasting. While no details of the agreement have been found, copies of the Star from that time refer to WIL as “The St. Louis Star Station.” Its center of operations was the Star Building at 12th and Olive. The call letters had just been changed from the original WEB, and the Bensons used their relationship with the Star to gain a lot of promotional print.

Two days before the big event of January 31, the Star’s front page carried the headline “Tune In on The Star, WIL, Saturday Night.” A huge photo spread the next day trumpeted, “Here Are the Entertainers on the First Regular Program to Be Broadcast By WIL, The St. Louis Star.” Those pictured included announcer Billy Knight “The Little Ole Professor,” guitar duo Wolgast and Girlie, The Arcadia Peacock Orchestra, Okeh recording artists the Arcadian Serenaders, Johnny Maher “The Smiling Songster,” monologist Chester Gruber, and four men who called their group The Missouri Belle Quartette. The show was broadcast at 10 p.m., and the station flexed its technical muscles by taking listeners to the city’s Arcadia Ballroom for the performances of the Peacock Orchestra and Arcadian Serenaders.

The newspaper did its best to promote all aspects of the broadcast, even running an article the day before titled “Latest Equipment Used in WIL, The Star’s New Station.” The accompanying article said “…observers of the skyline looking eastward from the great traffic thoroughfare at 14th and Locust Streets Wednesday received a distinct shock on observing that a huge antenna had risen from a lofty mast upon the roof of the Star Building, 300 feet in the air.”

The station’s studio and office were on the eighth floor of the building. “The walls and ceiling of the studio are lined with acousticelotex to shield the microphone from harmful vibration and improve the tonal qualities of the chamber. This feature is further enhanced by a heavy felt under the carpet, on top of additional layers of Celotex.”

There was no Sunday edition of the newspaper, so the reporters had a full day to come up with the follow-up story to the event: “Radio Fans in 16 States Laud Concert by WIL.” There were three sub-heads: “First Formal Program Broadcast by the Star Saturday Night Was Enjoyed in All Parts of the Country.” “Clarity of Tone Makes Favorable Impression.” “Quality of Offerings Also Pleases, According to Hundreds of Messages Received.” The article described a flood of “hundreds of telegrams” from states as far away as New Jersey, Louisiana and Wyoming.

It wasn’t easy listening to radio in early 1925, as evidenced in the article’s final paragraph, which attested to the sporadic nature of broadcasts: “Tomorrow evening the station will be silent, but on Wednesday night another attractive program will be given. Thursday night is also a silent night.”

(Reprinted with permission of the St. Louis Journalism Review. Originally published 7/1999)

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